My Liquor Library
news

Younger Generations are Reshaping Fine Wine, Not Rejecting it

The next generation of wine consumers are often framed as a threat to the fine wine market. They are drinking less alcohol overall, moderating more consciously, and spending differently than [...]

by Expert Editorial · source ↗

Found this useful? Marking helpful boosts the author and shapes the “most helpful” surface on the Chronicle home.

Read more