White Claw Maker Mark Anthony Group to Acquire The Finnish Long Drink

The Mark Anthony Group of Companies has agreed to acquire The Finnish Long Drink, a canned, gin-based sparkling cocktail. Terms of the transaction, which was announced today and is set to finalize in coming weeks, are undisclosed. Mark Anthony, which owns popular ready-to-drink brands like White Claw Hard Seltzer and Mike’s Hard Lemonade, will acquire The Finnish Long Drink as the brand comes off a year with near-20 percent growth in volume and sales of 3.3 million 9-liter case equivalents, according to Shanken News Daily’s Impact Databank. The article White Claw Maker Mark Anthony Group to Acquire The Finnish Long Drink appeared first on VinePair .

by Stephen Bradley · source ↗