Topic
#comment
5 posts tagged with this topic. RSS feed.
- news
Grape payments deal underlines headaches facing Champagne industry
The deal on grape payments is the latest sign all is not well in Champagne, which is facing its most difficult trading environment since the 2008 financial crisis.
by Dean Best0 viewscomment - news
Relighting a passion: wine and America on a milestone anniversary
As the US celebrates its 250th anniversary this weekend, where does wine fit into the national mood? Karen MacNeil argues that Americans should take the chance to embrace a longstanding and unique wine culture. The post Relighting a passion: wine and America on a milestone anniversary appeared first on The Drinks Business .
by Karen MacNeil0 viewsnewsamericaamerica250come-over-octobercommentkaren-macneill - news
Meeting the evolving expectations of the more mindful drinker
The more mindful drinker of today has evolving expectations. In creating the brand strategy and packaging identity for Cisk Session, a new lower-alcohol addition to the Cisk portfolio, brand design agency bluemarlin says recognising the fundamental shift in drinking culture was key. Charlie Spiers, bluemarlin account director, explains more. The launch builds on bluemarlin’s longstanding...
by Tim0 viewslong-readscommenttalking-point - news
Alcohol cancer labels: public health measure or scare tactic?
In the second of our series on the implications of the WHO’s ‘no safe level’ agenda, Tom Bruce-Gardyne explores the battle to impose cancer warnings on drinks, and ponders the motives, whether it is really to inform consumers or simply to scare them into drinking less. The post Alcohol cancer labels: public health measure or scare tactic? appeared first on The Drinks Business .
by Tom Bruce Gardyne3 viewsfront-page-draw-innewsalcoholcommenthealthtobacco - news
Hygiene | The importance of consistency
You never get a second chance to make a first impression. That age-old adage is especially true when it comes to winning over the approval of discerning beer lovers. For the lesser-known breweries, the need to make that first customer experience an all-round palate-pleaser is absolutely critical. Your branding could be powerful, eye-catching and memorable,...
by Tim2 viewslong-readscomment