Q&A with John-Murray Visser
John-Murray Visser is a PhD candidate in the Department of Soil Science at Stellenbosch University, where he also works as a senior research assistant.
by SA Wine Industry · source ↗
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Selling sunshine
The UK’s thirst for bubbles is legendary, but while Prosecco dominates the volume and Champagne sits at the prestige peak, a "healthy middle" has emerged – and South Africa’s Cap Classique is perfectly positioned to claim it.
by SA Wine Industry1 viewnewsletter-subscribersbrandingbubblycap-classiquegraham-beckiwsc - news
Discerning the market
Brad Gold's brand-building experience includes marketing positions at Distell, DGB, Oak Valley and Iona. As the founder of Golden Ratio Solutions, he is dedicated to helping wine producers clarify their marketing approach. In a period of mounting pressure, his message is consistent: better decisions, not fewer costs.
by SA Wine Industry0 viewsnewsletter-subscribersbrand-developmentbrand-sagolden-ratio-solutionsmarketingstrategy - news
Charus du Plessis praat oor kelp
Charus du Plessis verduidelik waarom kelp steeds 'n waardevolle hulpmiddel is om plantgroei, stresverdraagsaamheid en plantprestasie te ondersteun.
by SA Wine Industry1 viewnewsletter-subscriberspractical-in-the-vineyard