Asia-Pacific is Global Travel Retail's Growth Engine: TFWA President Sarah Branquinho

Asia-Pacific continues to cement its position as the world's most important travel retail market, accounting for approximately 40% of global travel retail sales and remaining the industry's strongest growth engine. According to Sarah Branquinho , President of the Tax-Free World Association (TFWA), the region's combination of rising middle-class incomes, expanding airport infrastructure and unparalleled levels of intra-regional travel places it at the centre of the industry's future. Sarah Branquinho, President of the Tax-Free World Association (TFWA) “Asia-Pacific remains the strongest travel retail region in the world," says Branquinho. "Growth may have stabilised compared with earlier periods, but the region continues to be extremely resilient. As incomes rise, more people can afford to travel and shop, creating a steady stream of new consumers entering the travel retail ecosystem." The region's strength is underpinned by several structural advantages. Asia-Pacific boasts the h

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