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#wine-tourism
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Porto: Follow the Wine Home
In Porto, wine is often where the journey begins. Follow it from the city to the Douro and Vinho Verde, where labels become landscapes, vineyards and stories, before returning to the city with a new understanding of what lies behind the glass. The post Porto: Follow the Wine Home appeared first on Great Wine Capitals .
by Paulo Sérgio Ribeiro Sousa Rocha19 viewswine-storiesbest-of-wine-tourismdourogreat-wine-capitalsportovinhos-verdes - news
Porto: Follow the Wine Home
In Porto, wine is often where the journey begins. Follow it from the city to the Douro and Vinho Verde, where labels become landscapes, vineyards and stories, before returning to the city with a new understanding of what lies behind the glass. The post Porto: Follow the Wine Home appeared first on Great Wine Capitals .
by Paulo Sérgio Ribeiro Sousa Rocha8 viewswine-storiesbest-of-wine-tourismdourogreat-wine-capitalsportovinhos-verdes - news
Great Wine Capitals names its 2026/2027 Research Grant recipients
The Great Wine Capitals Global Network has awarded its 2026/2027 International Research Grant to Rongrong Huang of Macao University of Tourism and Dr Matthew Coyne of Oklahoma State University. The two projects were picked from a field of 31 applications. The post Great Wine Capitals names its 2026/2027 Research Grant recipients appeared first on Great Wine Capitals .
by Irina Kvitko9 viewsindustry-resourceslatest-newsgreat-wiine-capitalsgreat-wine-capitals-global-networkinternational-research-grantresearch - news
Great Wine Capitals names its 2026/2027 Research Grant recipients
The Great Wine Capitals Global Network has awarded its 2026/2027 International Research Grant to Rongrong Huang of Macao University of Tourism and Dr Matthew Coyne of Oklahoma State University. The two projects were picked from a field of 31 applications. The post Great Wine Capitals names its 2026/2027 Research Grant recipients appeared first on Great Wine Capitals .
by Irina Kvitko7 viewsindustry-resourceslatest-newsgreat-wiine-capitalsgreat-wine-capitals-global-networkinternational-research-grantresearch - news
Kent’s Sparkling-Wine Moment: How a Vineyard Region Becomes a Global Destination
Kent is no longer simply producing internationally respected English sparkling wine. It is developing the infrastructure, partnerships and visitor experiences required to become a globally recognized wine-tourism destination. The county is home to approximately 120 commercially active vineyards and more than a quarter of Great Britain’s vineyard area. Its 2025 harvest produced more than five […] The post Kent’s Sparkling-Wine Moment: How a Vineyard Region Becomes a Global Destination appeared first on Liz Palmer .
by liz admin5 viewsbritish-wineukwinewine-great-britainwine-great-britianwine-tourism - news
How Etna Is Turning Volcanic Terroir Into a Global Wine Tourism Brand
Mount Etna has long commanded international attention for its dramatic volcanic landscape and distinctive wines. Now, the Sicilian territory is strengthening another dimension of its identity:wine tourism as a strategic driver of destination development. The inaugural Radici Vulcaniche – Between Lava, Vineyards and Great Wines, held in Randazzo on August 29 and 30, 2026, demonstrated […] The post How Etna Is Turning Volcanic Terroir Into a Global Wine Tourism Brand appeared first on Liz Palmer .
by liz admin10 viewsitalian-winetraveltrending-topicswinewine-marketingwine-news - news
Rustic Vines: A New Way to Discover Bordeaux
What started with a borrowed car and a few Kiwi friends has grown into a fresh, sustainable way to discover Bordeaux wine country. The post Rustic Vines: A New Way to Discover Bordeaux appeared first on Great Wine Capitals .
by Lefevre Lucie20 viewsbest-of-storiesbest-of-wine-tourismbordeauxgreat-wine-capitalssustainabilitywine-tourism - news
South Australia’s Best Wine Tourism Experiences: 11 Finalists Named for 2027 Global Awards
From McLaren Vale and Barossa to the Adelaide Hills and Clare Valley, South Australia’s 2027 shortlist demonstrates how wine tourism is evolving beyond the cellar door. South Australia continues to strengthen its position on the international wine tourism stage, with 11 wineries and wine tourism businesses shortlisted for the 2027 Best Of Wine Tourism Awards. […] The post South Australia’s Best Wine Tourism Experiences: 11 Finalists Named for 2027 Global Awards appeared first on Liz Palmer .
by liz admin9 viewswine-tourismwine-tradewine-trendswines-of-australiabest-of-wine-tourism-awardssouth-australia - news
Worth the Pour: Pricing your wine tourism experiences to build loyalty and maximize value
How should wineries price their tasting experiences? This Great Wine Capitals webinar explores wine tasting pricing as a tool to increase value, support revenue and strengthen customer loyalty. The post Worth the Pour: Pricing your wine tourism experiences to build loyalty and maximize value appeared first on Great Wine Capitals .
by Irina Kvitko12 viewswebinarseconomic-models-in-wine-tourismresearchwebinarwebinar-gwcwine-tourism - news
Beyond the Bottle: Training the Next Generation of Wine Professionals
How can education prepare the next generation for the changing wine industry? Changins’ International Summer University takes students across leading European wine regions to explore how wine tourism, customer experience and new business models can create new opportunities for wineries and future wine professionals. The post Beyond the Bottle: Training the Next Generation of Wine Professionals appeared first on Great Wine Capitals .
by Lucille MESOT11 viewswine-storieschanginsfuture-workforceinternational-collaborationlausanneswitzerland - news
Rioja Wine Tourism 2025: Economic Impact Reaches €214 Million
Rioja wine tourism continued to grow in 2025, generating an estimated €214 million in economic impact as wineries welcomed more visitors, expanded their experiences and almost doubled investment in wine tourism. The post Rioja Wine Tourism 2025: Economic Impact Reaches €214 Million appeared first on Great Wine Capitals .
by Irina Kvitko11 viewsindustry-resourcesbilbao-riojala-riojareportwine-tourismwine-tourism-in-rioja - news
Beyond the Tasting Room: How Portugal’s Alentejo Is Redefining Experiential Wine Tourism
Portugal’s Alentejo wine region is demonstrating how wine tourism is evolving from traditional tastings toward more immersive, participatory experiences. From August 25 to September 20, 2026, Casa Relvas is opening its annual Harvest Programme at Herdade de São Miguel, inviting visitors to experience one of the most important moments in the winemaking calendar firsthand. Tourists […] The post Beyond the Tasting Room: How Portugal’s Alentejo Is Redefining Experiential Wine Tourism appeared first on Liz Palmer .
by liz admin15 viewsportugalwinewine-harvestwine-newswine-tourismwine-trends - news
Wine Tourism 2026: How Younger, Digital Travellers Are Reshaping the Wine Tourism Experience
By Liz PalmerAward-Winning Wine Journalist & Global Wine Tourism Strategist The profile of the wine tourist is changing. Once associated primarily with older, knowledgeable wine enthusiasts visiting cellars and tasting rooms, wine tourism is attracting a broader generation of travellers seeking gastronomy, culture, nature, sustainability and authentic experiences connected to place. New 2026 data from […] The post Wine Tourism 2026: How Younger, Digital Travellers Are Reshaping the Wine Tourism Experience appeared first on Liz Palmer .
by liz admin18 viewsarticlesliz-palmerliz-palmer-wine-tourism-brieftechnologytourismwine - news
Wine Tourism News: Asti Leads Piedmont’s Wine Tourism Growth
The Asti region is emerging as one of Piedmont’s strongest tourism performers in 2026, demonstrating how the strategic integration of wine, cultural heritage, gastronomy and landscape can strengthen destination competitiveness. According to figures cited in their regional report, Asti recorded the largest tourism increase in Piedmont, at 4.15%, representing approximately 30,000 additional visitors. More broadly, […] The post Wine Tourism News: Asti Leads Piedmont’s Wine Tourism Growth appeared first on Liz Palmer .
by liz admin20 viewsglobal-wine-tourism-intelligence-briefingitalian-wineliz-palmer-wine-tourism-briefnewswine-newswine-tourism - news
Cultivating community: natural wine and sustainable living at Terre di Pietra
At Terre di Pietra winery enotourism is not just an observation; it is an immersive and collective experience. The post Cultivating community: natural wine and sustainable living at Terre di Pietra appeared first on Great Wine Capitals .
by Elisa Goffredo17 viewsbest-of-storiesfarmers-marketlocal-communitysustainabilitysustainable-wine-tourism-practicesvalpolicella - news
Parties and people, the Bordeaux Harvest Experience
Bordeaux châteaux remain open for business during busy harvest time, some properties positively encourage visitors to come and participate in the creation and the celebration of a new vintage. The post Parties and people, the Bordeaux Harvest Experience appeared first on Great Wine Capitals .
by Lefevre Lucie21 viewswine-storiesbest-of-wine-tourismbordeauxeventsgreat-wine-capitalsharvest - news
Building a Seamless Wine Tourism Journey in Hawke’s Bay
As a member of the Great Wine Capitals Global Network, Hawke's Bay brings a genuinely different offering to the table: an intimate, walkable, and rideable wine region where the boundary between city sophistication and rural authenticity has all but disappeared. The post Building a Seamless Wine Tourism Journey in Hawke’s Bay appeared first on Great Wine Capitals .
by Rachel Campbell19 viewswine-storieshawke-s-baywine-tourism - news
The World’s 50 Best Vineyards 2026 Heads to Chile: Santiago to Host Global Wine Tourism’s Premier Awards
Santiago, Chile, will host The World’s 50 Best Vineyards 2026 during the week of 16 November, marking the awards’ first-ever edition in Chile. Home to the renowned Maipo Valley and gateway to many of Chile’s leading wine regions, Santiago provides the ideal setting to celebrate the world’s most outstanding vineyard experiences. The event will bring […] The post The World’s 50 Best Vineyards 2026 Heads to Chile: Santiago to Host Global Wine Tourism’s Premier Awards appeared first on Liz Palmer .
by liz admin20 viewschile-winechile-wine-tourismwinewine-economicswine-marketingwine-news - news
Experience the Swiss Grape Harvest: A Hands-On Journey Through the Vineyards
Experience the Swiss grape harvest first-hand. Join local winegrowers, harvest by hand and discover one of Switzerland's most authentic wine tourism experiences. The post Experience the Swiss Grape Harvest: A Hands-On Journey Through the Vineyards appeared first on Great Wine Capitals .
by Lucille MESOT17 viewswine-storiesgrape-harvestharvest-experiencesswiss-wineswitzerlandwine-tourism - news
Montalbera “360 Experience”
A LUXURY HOSPITALITY PROJECT IN THE HEART OF MONFERRATO August 6, 2026 (Castagnole Monferrato, Italy) — Montalbera 360° Experience is the ambitious hospitality project developed by Montalbera in Castagnole Monferrato, [...]
by Press Release15 viewsindustry-news-releaseswine-businesshospitalityinternational-newsmonferratomontalbera - news
The World’s 50 Best Vineyards 2026 Makes Its Debut in Santiago This November
The annual celebration of the best winery and vineyard experiences across the globe will be revealed at an awards ceremony in Chile’s capital in mid-November August 5, 2026 — The [...]
by Press Release14 viewsindustry-news-releaseswine-businesschilesantiagovikvina-santa-rita - news
Napa Valley Noir Celebrates Second Anniversary with Napa and Sonoma’s Top-Ranked Wine Tour Company Honor in USA TODAY 10BEST Awards
Kelly E. Carter’s luxury concierge service ranked No. 3 Best Wine Tour Company in the United States and expands into Tuscany August 4, 2026 (Yountville, CA) — Napa Valley Noir® [...]
by Press Release16 viewsindustry-news-releaseswine-businesskelly-e-carternapa-valleynapa-valley-noirsonoma-county - news
Beyond the Vineyard: Why Harvest Experiences Are Redefining the Future of Wine Tourism
For generations, the annual grape harvest was an event reserved for vineyard workers and winemakers. Today, it has evolved into one of the most sought-after experiences in global wine tourism. Across Europe, North America, South America, Australia, New Zealand, and South Africa, wineries are increasingly opening their vineyards to visitors, transforming harvest from an agricultural […] The post Beyond the Vineyard: Why Harvest Experiences Are Redefining the Future of Wine Tourism appeared first on Liz Palmer .
by liz admin16 viewsglobal-wine-evemtsliz-palmerliz-palmer-wine-tourism-briefwinewine-harvestwine-marketing - news
FINE 2027: Valladolid to Bring the Global Wine Tourism Industry Together
FINE, the International Wine Tourism Marketplace, will return to Valladolid, Spain, for its eighth edition on 10–11 March 2027, reinforcing its position as an important international meeting point for the wine tourism industry. The professional marketplace will bring together wineries, wine regions, hotels, tour operators, specialist travel agencies, destination organizations, and tourism professionals from across […] The post FINE 2027: Valladolid to Bring the Global Wine Tourism Industry Together appeared first on Liz Palmer .
by liz admin20 viewsliz-palmerliz-palmer-wine-tourism-briefspanish-winewinewine-educationwine-marketing