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#wine-marketing
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Che cosa potrebbe fare il mondo del vino per parlare alla Generazione Z (?)
“ A lot of wine culture feels complicated and kind of exclusive, which can make people my age feel like they do not belong or do not know enough. ” Questa frase scritta da uno studente universitario americano in Italia … continua »
by Jacopo Cossater1 viewprimo-pianogen-zjacopo-cossaterthe-umbra-institute-food-conferencewine-marketing - news
Do You Judge a Book (Wine) by its Cover?
The Foreword: Setting the Scene Have you ever found yourself wandering the wine aisle, overwhelmed by enormous choices? What finally makes you reach out and grab that specific bottle? More often than not, it’s the label. That small piece of paper is a storyteller, a legal document, and a silent salesperson all rolled into one. Of... The post Do You Judge a Book (Wine) by its Cover? appeared first on Exploring the Wine Glass .
by exploringthewineglass3 viewspublished-articlesbuying-winechoosing-winewine-educationwine-label-designwine-labels - news
Robert Mondavi Winery Reopens: Redefining the Global Benchmark for Next-Generation Wine Tourism
Following a three-year transformation, Robert Mondavi Winery has reopened its historic Oakville estate, marking its 60th anniversary with what is arguably one of the most significant wine tourism reinventions in Napa Valley since the 1960s. The relaunch introduces a fully modernized visitor ecosystem, new hospitality and culinary spaces, expanded indoor-outdoor tasting environments, and advanced winemaking […] The post Robert Mondavi Winery Reopens: Redefining the Global Benchmark for Next-Generation Wine Tourism appeared first on Liz Palmer .
by liz admin5 viewsarticlestourismtraveltrending-topicsuncategorizedus-wine - news
Vinitaly 2026 Signals a New Era: How Wine Tourism Is Redefining the Global Wine Industry
In Verona this spring, the mood is shifting. At Vinitaly 2026, taking place April 14–17, 2026, the global wine community will once again gather to taste, negotiate, and forecast. Yet this year, something fundamental has changed. The conversation is no longer centred solely on vintages, pricing, or export markets. Instead, it is about people, place, […] The post Vinitaly 2026 Signals a New Era: How Wine Tourism Is Redefining the Global Wine Industry appeared first on Liz Palmer .
by liz admin5 viewsarticleseventsglobal-wine-evemtsliz-palmerwinewine-economics - news
She Asked, “Can We Go To The Castle?”
Dream Big Or Go Home Wine lovers aren’t born, they’re created, and this is my story of how it simply seems to happen. Ask any nursing mother to prove me wrong, we plant seeds, nurture them, and watch them grow. It’s like cultivating orchids, we use our gawd-given intuition and they bloom beautifully. We’re not […] The post She Asked, “Can We Go To The Castle?” first appeared on Wine Blog .
by Jo Diaz5 viewscastello-di-amorosakorbel-winerywinewine-educationwine-marketingarmstrong-woods - news
Perrier-Jouët was my final Champagne of 2025 + the perfect beginning for 2026
The final dinner of the year always feels symbolic, a quiet threshold between what has been and what is about to begin. To close 2025 and welcome 2026, I chose Perrier-Jouët. Some Champagnes feel like an occasion before the cork even moves, and Perrier-Jouët belongs to that rare category, a house whose history is inseparable […] The post Perrier-Jouët was my final Champagne of 2025 + the perfect beginning for 2026 appeared first on Liz Palmer .
by liz admin4 viewsarticleschampagnechampagne-regionchampagne-reviewstourismtravel - news
Champagne Laurent-Perrier: Two Iconic Expressions for the Holiday Season
Among the many Champagne houses that balance intellectual rigour with pure pleasure, Laurent-Perrier stands confidently at the top of the pyramid. For the holiday season, two cuvées in particular capture my attention, both for celebratory exuberance and contemplative depth: Grand Siècle No. 26 and Laurent-Perrier Cuvée Rosé. Each expresses a different philosophy of luxury – […] The post Champagne Laurent-Perrier: Two Iconic Expressions for the Holiday Season appeared first on Liz Palmer .
by liz admin4 viewsarticleschampagnechampagne-regionchampagne-reviewsfrench-winewine - news
A Classic Hostess Gift for the Holidays: Nicolas Feuillatte Réserve Exclusive Gift Pack with Two Flutes
Amid the endless swirl of holiday gifting, a few offerings strike the elusive balance between polish and pleasure quite like the Nicolas Feuillatte Réserve Exclusive Gift Pack, complete with two refined Champagne flutes. It is an effortlessly gracious hostess gift – considered, celebratory, and refreshingly unpretentious. Tasting NotesAt its core is Nicolas Feuillatte’s Réserve Exclusive […] The post A Classic Hostess Gift for the Holidays: Nicolas Feuillatte Réserve Exclusive Gift Pack with Two Flutes appeared first on Liz Palmer .
by liz admin4 viewschampagnechampagne-regionchampagne-reviewschristmaswinewine-and-food-pairings - news
The Return of Pink Chardonnay: A Lost Heir Rejoins Champagne’s Noble Lineage
Pink Chardonnay, officially recognized in the Champagne appellation since July 31, 2025, marks a historic return of a nearly forgotten grape variety to its rightful place in the region’s viticultural legacy. A natural mutation of white Chardonnay, this rediscovered gem becomes the eighth authorized grape variety in Champagne, joining the traditional seven and reflecting both […] The post The Return of Pink Chardonnay: A Lost Heir Rejoins Champagne’s Noble Lineage appeared first on Liz Palmer .
by liz admin4 viewschampagnechampagne-harvestchampagne-regionfrench-winetourismwine