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#websites-blogs
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About the advertorial
"Ni carn ni peix." This phrase in Catalan is one that any regular reader knows I keep coming back to as I simply love it. "Neither meat nor fish" is the literal translation, but the implied meaning is that something (or even someone) is simply undefined and unable to be classified and it applies no better than to the 'advertorial.' These arrive to us under a variety of names whether it be: "sponsored content", "promotional feature", "advertising supplement", or many, many others. The concept is the same in that they're paid advertising dressed up to look like regular editorial in a publication. Thus while 100% advertising, they're also 'content' and in turn, ni carn ni peix. The Merriam-Webster dictionary states that the first known use was in 1917, so they've been around longer than any of us have been alive. All my life it's certainly felt this way and to…
by Miquel Hudin4 viewsessaysfeatureswebsites-blogs - news
Of Substack & wine
To borrow Ernest Hemingway’s observation on going bankrupt, wine writing on Substack started gradually and then happened all at once. It’s no secret that classic wine media has been in a decline in terms of subscribers as well as losing a publication (or two) year upon year. This isn’t the case for Substack which, despite being founded way back in 2017, it seems most everyone writing about wine or, pretty much anything in the world, has arrived in the past year to try and hack through the madness and earn a few bucks, directly from readers. This has quickly taken on a new dimension with Substack finally creating a subsection of the Rising and Top lists that breaks off Wine & Spirits from Food & Drink as that category is massive and few in the land of drinks ever cracked it. It seems we have some core Substack staff members…
by Miquel Hudin18 viewsfeatureswebsites-blogs