#buying-beer

Desperately Seeking Better (NA) Beer

    I often wonder how to rate or judge non-alcoholic beers and then communicate in a way that people who are looking for NA options can understand.  Realistically, the depth of the field isn't the best and there is a wild chasm between great and good, even more so between mid and bad. I guess it's a young(ish) industry that will need some time to really find its legs, if it can be profitable enough to force quality to the forefront and not just an add on to entice the DD to stick around so everyone can have a few more Pints before heading home with a six pack or two. Even some of the breweries that are entirely focused on making NA beers can have terrible products side by side with some really fine offerings. The lack of quality control, coupled with an uneducated and/or desperate consumer base has made for a rush to market for a lot of things and an acceptance of that's just how things are...but I think there is a real opportunity as we move forward in the Sober and So