Glenmorangie introduces Signature Serve Ritual for Original 12 Years Old

The ritual accompanies the recent transition of the expression from 10 to 12 years of ageing. According to the company, the extended maturation is aimed at delivering greater depth, creaminess and balance to the whisky’s profile. The Signature Serve Ritual includes a Glenmorangie-inscribed ice cube designed for slow dilution, along with a dehydrated orange slice clipped to the rim of the glass to accentuate the whisky’s citrus-forward notes. The Glenmorangie Original 12 Years Old features notes of orange, peach, apricot, vanilla, honey and almond, with a smooth finish.  Smriti Sekhsaria, Marketing Director at Moët Hennessy India, said evolving consumer preferences are increasingly focused on premium and experience-led consumption. Signature Serve Ritual Steps Step 1 - Pour Glenmorangie Original 12 Years Old into a whisky glass Step 2 - Add the Glenmorangie-inscribed ice cube (Regular ice will also do) Step 3 - Clip a dehydrated orange slice to the rim of the glass

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