German market, Sorrentino: multichannel as a new standard and attention to HoReCa price increases

At Envisioning 2035, René Sorrentino's analysis of the German market reveals how to overcome old distribution schemes and how to prevent young people from drifting away amid restaurant markups and the boom in dealcoholized wines. L'articolo German market, Sorrentino: multichannel as a new standard and attention to HoReCa price increases proviene da Wine Meridian .

by Emanuele Fiorio · source ↗