FMCG, 3 scenarios for 2026: building pricing, assortment and promotional policies
After two years of rapid growth, fast moving consumer goods enter a slowdown phase. Circana's analysis outlines 3 forecast scenarios: volume safeguard, margin defense, critical inflation. L'articolo FMCG, 3 scenarios for 2026: building pricing, assortment and promotional policies proviene da Wine Meridian .
by Emanuele Fiorio · source ↗
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