China’s big wine hangover – consumption in free-fall but a new customer base is emerging

China’s wine consumption has dropped by more than half since 2018, according to the OIV (International Organisation of Vine and Wine). It is one of the sharpest declines the global industry has ever experienced, writes Natalie Wang in Vino Joy News. At a panel discussion last month in Shanghai, several of China’s most prominent wine‑industry […] Continue reading: China’s big wine hangover – consumption in free-fall but a new customer base is emerging The post China’s big wine hangover – consumption in free-fall but a new customer base is emerging was originally published on BKWine Magazine and written by Britt Karlsson . Copyright BKWine and BKWine Magazine. If you see it published elsewhere in full it has been republished without our permission. BKWine Magazine - Wine on the internet since 1996 Read more: On BKWine’s Wine Tours: Wine and food tours to the world’s wine regions | BKWine Tours Om BKWines Vinresor och matresor: Världens bästa vinresor och matresor | BKWine Vinresor On BKW

by Britt Karlsson · source ↗