Blue Riband Gin Gets a Modern Makeover
Blue Riband Gin unveils a bold new look, reimagining one of India's most iconic gin brands for a new generation of consumers. The refreshed packaging brings a contemporary and premium design language to the brand while preserving the trusted liquid and heritage that have defined Blue Riband Gin for decades. Sumit Tiwari, General manager - Marketing for Inbrew Beverages said, “With this refreshed identity, Blue Riband enters a new chapter that balances heritage with modernity. The new packaging has been thoughtfully designed to enhance the brand’s contemporary appeal while retaining the trust, familiarity, and taste profile that consumers have always loved. The revamp reflects Inbrew Beverages’ continued focus on premiumising and strengthening its portfolio through modernisation and consumer-led innovation, ensuring the brand resonates with both loyal consumers and a new generation seeking a premium gin experience.” Blue Riband Gin with its revamped pac
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